IFC Branding Guidelines and Templates

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IFC’s brand guidelines and design templates are essential tools for creating content that projects IFC’s brand.

Comprising the essential elements of our visual identity system, they cover critical needs for publications and other corporate content and marketing material.

Publications Templates


Tiered System

IFC’s templates offer a distinct look for each type of external publication. They use the same common elements in different proportions to ensure visual hierarchy and coherency of our titles. Please contact Irina Sarchenko for specific guidance on template application.

Cover: Major Report

TIER 1 A

Major Report

Download ZIP

Cover: Other Research Report

TIER 1 B

Other Research Report

Download ZIP

Cover: Donor Report

TIER 2 A

Donor Report

Download ZIP

Cover: Technical Note/ Handbook

TIER 2 B

Technical Note/ Handbook

Download ZIP

Cover: Article/ Case Study

TIER 3

Article/ Case Study

Download ZIP

Cover: Working Paper

TIER 4

Working Paper

Download ZIP

Corporate Content and Marketing Templates

Please contact Rob Wright for further information.


 

Fact Sheets and One-Page Templates

Fact sheet and one-page documents can have a variety of uses. Often finished versions are saved as PDFs and made accessible on a product-specific website. Additionally, these one-pagers can be paired with a publication to create a suite of branded collateral. 

Front of a one-page factsheet. Front
Back of a one-page factsheet. Back

Brochure Templates

These templates provide cover options and layouts to use in creating a brochure. You may use the designs provided as-is, or use the templates to create a new cover design and interior layout. Please refer to page 33-36 of the “Corporate Content & Marketing Materials” section in the Brand Guidelines for more information.

Front cover of a brochure. Front Cover
Back cover of a brochure. Back cover
Example 1: Brochure interior page design. Interior Pages
Example 2: Brochure interior page design. Interior Pages

Banner Templates

Branded templates help you design and produce banners and posters with a standardized IFC look and feel. The Adobe InDesign files are easily manipulated by a design or print vendor and include the use of essentials such as IFC logo placement and color palette choices while still leaving room for creativity and style in the design of region- and industry-specific marketing materials.

At the bottom of each banner file are five inches of space that allow for a one-inch bleed and four inches of blank space (where the banner tucks into the metal base). This must be accounted for on all retractable banner layouts.

Design Files

Tall banner insert 1
Tall banner insert 3
Tall banner insert 2
Tall banner insert 4

Other Word Templates

Additional Word document templates include a blank document starter with IFC loaded fonts, colors, and styles, as well as some templates for specific uses such as a simple event agendas and attendee lists for events without the aid of a design vendor.

 

Blank Word Document
8.5" x 11"; Full color

Event Agenda 1
8.5" x 11"; Full color

Event Agenda 2
8.5" x 11"; Full color

Event Attendee List
8.5" x 11"; Full color

Blank document template. Blank Document
Event agenda template 2. Agenda 2
Event agenda template 1. Agenda 1
Event attendee list. Attendee List

Backdrop Templates

White-on-blue video backdrop templates are available in both 10 x 10 and 10 X 20 sizes. One is for standard, multipurpose use, using the white vertical IFC logo in a step and repeat pattern.  Another version features a map background behind the logo. An additional event-specific version is also available that can be customized, allowing an event’s name and client/partner cobranding to be added as needed. Sizing can be adjusted to meet the needs of local manufacturers.

Standard Logo Backdrop. Standard Logo Backdrop
Globe Image With IFC Logos. Globe Image With IFC Logos
Event specific backdrop. Event Specific

Contacts

Rob Wright
Branding Lead
Irina Sarchenko
Graphics Editor