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Creating Markets
IFC works to create markets that offer new opportunities to people in developing countries. These stories show how IFC’s innovative approaches are introducing solutions to some of the most pressing problems in countries around the world.
Join the conversation: #IFCmarkets
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The Accidental Entrepreneur
Aisha Pandor, CEO and cofounder of SweepSouth, discusses the ups, downs and sacrifices she and her family made on the path to starting an on-demand booking platform that connects clients and domestic workers.
The Dreamer
Gebeya’s CEO and Cofounder Amadou Daffe shares the passion that has compelled him to start a company that trains tech professionals and matches them with employers in Africa and around the world.
The Problem-solver
Obi Ozor, CEO and cofounder of Kobo360, reveals how his vision is transforming the way African goods move across the continent.
The Solution Provider
Peter Njonjo’s mission was straightforward: make food more affordable for Kenyans, who spend about 46 percent of their household income on food—among the highest percentage in the world.
