Companies in emerging markets can improve relationships with stakeholders and attract investors by better measuring, managing, and reporting their contribution to sustainable development. The case for including a systematic gender component in sustainability reporting is also widely recognized.
What Gets Measured Gets Done
We know that advancing women's participation in the private sector can have a positive impact on individual businesses and overall economic development. Sustainability reporting helps achieve this by measuring gender equality in organizational governance, the workplace, the supply chain, the community, and in connection with consumers and investment.
Tracking gender-related business indicators can:
1. Help companies recruit, retain and motivate female employees.
2. Increase market share by attracting socially conscious as well as female consumers.
3. Strengthen relationships with investors seeking socially responsible investing options.
4. Identify new supply chain possibilities.
5. Strengthen host-community loyalty and relationships for investment projects.
6. Differentiate the company brand and strengthen its reputation as a "women-friendly" enterprise.
A Practical Guide for Companies
IFC and the Global Reporting Initiative (GRI) have produced a practitioner's guide for companies that are planning to embed the material aspects of gender into their sustainability reporting. It is part of an update to GRI's widely used standardized sustainability reporting framework.