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Unik S.A.

Summary of Proposed Investment

This Summary of Proposed Investment is prepared and distributed to the public in advance of the IFC Board of Directors’ consideration of the proposed transaction. Its purpose is to enhance the transparency of IFC’s activities, and this document should not be construed as presuming the outcome of the Board decision. Board dates are estimates only.

Project number 25762
Company nameUnik S.A.
CountryBrazil
SectorFinance & Insurance
Environmental categoryC
DepartmentGlobal Financial Markets Group
StatusPending Approval
Date SPI disclosedOctober 12, 2007
Projected board dateNovember 15, 2007
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Project description
Unik is one of the leading nationwide issuer of payroll cards in Brazil. It provides basic financial services to under-banked, lower-income Brazilian workers as well as pensioners, and makes working capital financing available to commercial establishments who sell basic necessities to these types of consumers. In Brazil, unlike other countries like the United States, the payroll card business effectively acts as a mechanism for interest-free, wage advances to lower-income workers, who otherwise might not have any other form of contact with financial sector services and entities.

Unik has business operations throughout Brazil, including a well-developed franchise in the country’s relatively poor northeast regions. Approximately 250,000 employees at 3,000 companies that are currently part of the nationwide Unik network have activated Unik payroll cards, the latter of which can be used to make purchases at approximately 16,000 commercial establishments that are now affiliated with Unik and linked to its IT systems. In total, the firm has approximately 750,000 cards outstanding, and its current card activation rate of approximately 30% is expected to rise in the near term as additional product/service offerings are made available to its cardholders. Commercial establishments affiliated with Unik tend mostly to be small, local food stores and pharmacies, given the fact that a relatively high proportion of spending by lower-income workers is allocated towards food and health-related expenditures (as opposed to bigger ticket, consumer finance items). Employees can make purchases at commercial establishments who are part of the Unik network up to a BRL 150 per month limit, as long as this latter amount is less than 1/3 of the relevant individual’s current, unpaid monthly salary. After purchases are made by payroll cardholders, the relevant commercial establishment receives (via the Unik network) cash payment from employers (for goods and services sold to employees). Thus, Unik effectively performs a billing function between its affiliated commercial establishments on the one hand, and employers on the other hand, thereby taking the settlement/credit risk of employers in its network when it assumes the obligation to pay commercial establishments for goods and services purchased by employees using its payroll cards.

Three basic revenue streams arise from the above-mentioned payroll card business. First, employees pay a nominal monthly activation fee to be able to use their payroll cards in the Unik network. Second, Unik receives interchange fees from commercial establishments on purchases made by its payroll cardholders. Finally, the firm generates two types of revenue associated with receivables that arise from such purchases. On the one hand, float arises from the timing mismatch between receipt of funds from employers, and payments made to commercial establishments. On the other hand, the firm is increasingly using some of its financial resources to provide working capital financing to commercial establishments in its network – by buying receivables that arise as a result of purchases made by its cardholders. In the latter regard, Unik typically offers a more cost-effective factoring product to commercial establishments, compared to that available from Brazilian banks and factoring companies. Moreover, the basic credit risk-mitigation approach underpinning Unik’s receivables factoring operations can be applied to other working capital financing products that the firm soon plans to offer commercial establishments in its network (such as check discounting and credit guarantees).

With 2 million payroll cards outstanding to only 6% of formal, private sector employees compared, for example, to 6.8, 60, 159, and 91 million benefit, credit, debit, and dedicated store charge cards, respectively, in Brazil, the basic payroll card business model described above is characterized by considerable growth potential. Nevertheless, Unik’s operations are also being adapted to act as a business and delivery platform for other financial service offerings that meet the needs of (and therefore capitalize on commercial opportunities involving) other segments of lower-income Brazilians who tend to be under-banked – if they are banked at all. These include offering payroll cards to regional and municipal public sector employees and retirees, as well as facilitating utilization of the Unik network by commercial banks as a distribution and delivery platform for other financial service offerings.

The three most important of the latter – which are already under development and/or being implemented – entail:

First, the provision of correspondent banking services;

Second, the extension of revolving (in other words, inter-month in addition to intra-month) credit to Unik cardholders; and

Third, enabling the use of Unik cards for “top-up” purchases of various products and services (for example, pre-paid cellular phone time, cooking gas, insurance, etc.) utilizing both intra-month and revolving credit.

In each of these areas, Unik typically works together with third-party entities who want to make their products/services more readily available to lower-income customers, but who may not have (or may not be able to justify the high fixed costs of establishing) a stand-alone distribution network for the relevant product/service offerings.